Include a Charity Week 2012
A new radio commercial was developed to compliment the Include a Charity TV commercial and these ran on various television channels and radio stations throughout September 2012.
In addition, the IaC Website sported a unique IaC Week landing page, specifically designed to invite people to join in the occasion.
Include a Charity’s member charities engaged in our awareness raising efforts, by taking part in the digital shout at 12pm on Tuesday 18 September, which was also International Legacy Day.
Many of our member charities hosted gifts in wills events and engaged their supporters on social media and through updates on their charity web sites. A number of charities created local news and media opportunities to draw attention to our campaign goal of increasing charitable gifts in wills.
We are thrilled to announce that IaC Week 2012 was a huge success, as it drew large numbers of visitors to our website to learn more about our social change campaign to increase charitable bequests to charities across Australia.
How can I find out more about Include a Charity Week 2013?
If you would like to know more about our plans for Include a Charity Week 2013 or if would like to find out how your charity can become a member of the Include a Charity campaign please contact us at firstname.lastname@example.org